What are cookies and tracking technologies?

Cookies are small text files that websites save on your computer, mobile, or tablet when you visit them. They are like "digital sticky notes" that help the web remember information about you.

What are they for?

• Remember your preferences: language, font size, products in your shopping cart
• Keep you identified: so you don't have to log in every time you change pages
• Analyze how you use the web: which pages you visit, how much time you spend on them
• Show you personalized advertising: based on your interests and browsing

Types of cookies

• Technical cookies: essential for the web to function correctly
• Preference cookies: save your choices (language, region, etc.)
• Analytical cookies: measure traffic and behavior on the web
• Advertising cookies: show ads tailored to your interests

In addition to cookies, there are other similar tools:

• Web beacons or tracking pixels: small invisible images that record if you have viewed a page or email
• Local Storage: storage in your browser with more capacity than cookies
• Fingerprinting: a technique that identifies your device by its unique characteristics (browser, operating system, screen resolution, etc.)
• Analysis scripts: programs like Google Analytics that study how you browse

These technologies can improve your experience on the internet, but they can also:

• Track your activity across multiple websites
• Create a detailed profile of your interests and habits
• Share your information with third parties

For this reason, the law requires websites to inform you about their use and ask for your permission to activate them (except for those strictly necessary for basic operation).

You can manage cookies from your browser settings, accept or reject them on website notices, and review at any time which cookies you have accepted.

In fact, we don't even remember the language you have selected on the web.

Why don't we use them if we are a company that develops intelligent systems?

Our decision is consistent with our philosophy and with the purpose of our website:

The purpose of our website is simple: it works as a digital business card, similar to a corporate presentation. We do not need to analyze your behavior or follow your movements to fulfill that objective.

Responsible and minimalist data policy: We firmly believe in collecting only the strictly necessary data. If we don't need a data point to offer you our services, we simply don't ask for it or save it. It's that simple.

Respect for your privacy: We develop intelligent systems for our clients, but that doesn't mean we must indiscriminately apply all available technologies. Intelligence is also in knowing when NOT to use a tool.